Comparing the stock market to science is a stretch. The only thing more emotionally-driven than the stock market is a pregnant cat on painkillers.

But that hasn’t stopped us from pulling out the beakers and applying rigorous testing to each hypothesis

Here’s what our scientific method looks like

1. Identify the candidate

Sometimes we find a company that looks good, and sometimes we get tips from our network of investors and friends.

2. Test rigorously

We dig into the company’s numbers as well as the market trajectory, top competitors, economic factors that may slow or increase growth, changes to company leadership, etc.

3. Give an “F” to 95%

Most stocks don’t hold up to our testing, which means you’ll never hear their names.

4. Time a “BUY” alert

For the precious few stocks that look like winners to us, we issue a “BUY” alert email exactly when we believe it’s the ideal time to buy.

Streamlining appeals to our scientific souls, which is why email is our preferred method for communicating with our team. We don’t tweet, Facebook, text, post on our website, or anything else.

If you want direct access to our alerts, enter your email address below.